@article{Bettencourt2006,
	title = {The power of a good idea: Quantitative modeling of the spread of
	ideas from epidemiological models},
	author = {Lu{\'i}s M. A. Bettencourt and Ariel Cintr{\'o}n-Arias and David I. Kaiser and Carlos Castillo-Ch{\'a}vez},
	day = {15},
	journal = {Physica A: Statistical Mechanics and its Applications},
	month = {May},
	pages = {513--536},
	url = {http://www.sciencedirect.com/science/article/B6TVG-4HC15T8-1/1/899692661fb75abe3826ad8fb6ce408f},
	volume = {364},
	year = {2006},
	biburl = {http://www.bibsonomy.org/bibtex/28bd2adcb776eb6416456ba40e03e8bfe/smicha},
	description = {Physica A},
	keywords = {Scientific idea-diffusion }
}