@book{schweiger1986,
	title = {Werbung : eine Einführung},
	address = {Fischer},
	annote = {222 S},
	author = {{Günter} Schweiger and {Gertraud} Schrattenecker},
	howpublished = {Stuttgart [u.a.]},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+025743384&sourceid=fbw_bibsonomy},
	year = {1986},
	biburl = {http://www.bibsonomy.org/bibtex/206777c6d19d93576eb1ee7cad59a06ed/fbw},
	description = {imported},
	isbn = {3-437-40163-7},
	keywords = {imported }
}

@book{schweiger1991,
	title = {Lagerausgleichsdistribution : Konzeption eines Verfahrens zur Verbesserung des Servicegrads in Distributionssystemen},
	address = {Duncker & Humblot},
	annote = {414 S},
	author = {{Alfred} Schweiger},
	howpublished = {Berlin},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+027068722&sourceid=fbw_bibsonomy},
	year = {1991},
	biburl = {http://www.bibsonomy.org/bibtex/2632cd3aba7913a49d50db22904eac6ce/fbw},
	description = {imported},
	isbn = {3-428-07101-8},
	keywords = {imported }
}

@book{schweiger1992,
	title = {Werbung : eine Einführung},
	address = {Fischer},
	annote = {276 S},
	author = {{Günter} Schweiger and {Gertraud} Schrattenecker},
	edition = {3., bearb. und erg. Aufl},
	howpublished = {Stuttgart [u.a.]},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+027165434&sourceid=fbw_bibsonomy},
	year = {1992},
	biburl = {http://www.bibsonomy.org/bibtex/214f66b8b7da2bb8107fcdc293a6ef797/fbw},
	description = {imported},
	isbn = {3-437-40271-4},
	keywords = {imported }
}

@book{schweiger1995,
	title = {Werbung : eine Einführung},
	address = {G. Fischer},
	annote = {XI, 317 S.},
	author = {{Günter} Schweiger and {Gertraud} Schrattenecker},
	edition = {4., völlig neu bearb. und erw. Aufl.},
	howpublished = {Stuttgart [u.a.]},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+185155499&sourceid=fbw_bibsonomy},
	year = {1995},
	biburl = {http://www.bibsonomy.org/bibtex/2d9b57477940323a980b5039b1a8bc1bc/fbw},
	description = {imported},
	isbn = {3-8252-1370-6},
	keywords = {imported }
}

@book{schweiger1995,
	title = {Sicherung der Wettbewerbsfähigkeit durch Marketing : Festschrift für Em. Univ.-Prof. Senator h.c. Dkfm. Dr. Dr. h.c. Ernest Kulhavy anläßlich seines 70. Geburtstages},
	address = {Trauner},
	annote = {452 S},
	author = {{Günter} Schweiger and {Ernest} Kulhavy},
	howpublished = {Linz},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+198259956&sourceid=fbw_bibsonomy},
	year = {1995},
	biburl = {http://www.bibsonomy.org/bibtex/27d363098f39ecb42c52acc2b80f327a3/fbw},
	description = {imported},
	isbn = {3-85320-762-6},
	keywords = {imported }
}

@book{schweiger1995,
	title = {Made in Austria : Kapital für österreichische Marken ; [erscheint im Rahmen der 42. Werbewirtschaftlichen Tagung vom 7. - 9. November 1995 in Wien]},
	address = {WIFI Österreich},
	annote = {198 S},
	author = {{Günter} Schweiger},
	howpublished = {Wien},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+212338129&sourceid=fbw_bibsonomy},
	year = {1995},
	biburl = {http://www.bibsonomy.org/bibtex/2494529840aa438d40a15f4e3731e5452/fbw},
	description = {imported},
	isbn = {},
	keywords = {imported }
}

@article{Billeter2008,
	title = {Indicators for biodiversity in agricultural landscapes: a pan-European
	study},
	author = {R. Billeter and J. Liira and D. Bailey and R. Bugter and P. Arens and I. Augenstein and S. Aviron and J. Baudry and R. Bukacek and F. Burel and M. Cerny and G. De Blust and R. De Cock and T. Diekotter and H. Dietz and J. Dirksen and C. Dormann and W. Durka and M. Frenzel and R. Hamersky and F. Hendrickx and F. Herzog and S. Klotz and B. Koolstra and A. Lausch and D. Le Coeur and J. P. Maelfait and P. Opdam and M. Roubalova and A. Schermann and N. Schermann and T. Schmidt and O. Schweiger and M.J.M. Smulders and M. Speelmans and P. Simova and J. Verboom and W.K.R.E. van Wingerden and M. Zobel},
	journal = {Journal of Applied Ecology},
	number = {1},
	pages = {141-150},
	url = {http://www.blackwell-synergy.com/doi/abs/10.1111/j.1365-2664.2007.01393.x},
	volume = {45},
	year = {2008},
	biburl = {http://www.bibsonomy.org/bibtex/20f80416452cfb726662bd033ff88f401/mglemnitz},
	abstract = {Summary 1. In many European agricultural landscapes, species richness
	is declining considerably. Studies performed at a very large spatial
	scale are helpful in understanding the reasons for this decline and
	as a basis for guiding policy. In a unique, large-scale study of
	25 agricultural landscapes in seven European countries, we investigated
	relationships between species richness in several taxa, and the links
	between biodiversity and landscape structure and management. 2. We
	estimated the total species richness of vascular plants, birds and
	five arthropod groups in each 16-km2 landscape, and recorded various
	measures of both landscape structure and intensity of agricultural
	land use. We studied correlations between taxonomic groups and the
	effects of landscape and land-use parameters on the number of species
	in different taxonomic groups. Our statistical approach also accounted
	for regional variation in species richness unrelated to landscape
	or land-use factors. 3. The results reveal strong geographical trends
	in species richness in all taxonomic groups. No single species group
	emerged as a good predictor of all other species groups. Species
	richness of all groups increased with the area of semi-natural habitats
	in the landscape. Species richness of birds and vascular plants was
	negatively associated with fertilizer use. 4. Synthesis and applications.
	We conclude that indicator taxa are unlikely to provide an effective
	means of predicting biodiversity at a large spatial scale, especially
	where there is large biogeographical variation in species richness.
	
	
	
	However, a small list of landscape and land-use parameters can be
	used in agricultural landscapes to infer large-scale patterns of
	species richness. 
	
	
	Our results suggest that to halt the loss of biodiversity in these
	landscapes, it is important to preserve and, if possible, increase
	the area of semi-natural habitat.},
	timestamp = {2008.01.23}, owner = {kej}, doi = {10.1111/j.1365-2664.2007.01393.x}, eprint = {http://www.blackwell-synergy.com/doi/pdf/10.1111/j.1365-2664.2007.01393.x},
	keywords = {indicators }
}

@book{schweiger2000,
	title = {Architektur für Marketinginformationssysteme : [ARMAIS]},
	address = {DUV, Dt. Univ.-Verl.},
	annote = {XIX, 388 S},
	author = {{Alfred} Schweiger},
	howpublished = {Wiesbaden},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+313465673&sourceid=fbw_bibsonomy},
	year = {2000},
	biburl = {http://www.bibsonomy.org/bibtex/2f5d577ebb0656a0e8eee4676555d9d00/fbw},
	description = {imported},
	isbn = {3-8244-4384-8},
	keywords = {imported }
}

@book{schweiger2005,
	title = {Werbung : eine Einführung},
	address = {Lucius & Lucius},
	annote = {XIII, 376 S.},
	author = {{Günter} Schweiger and {Gertraud} Schrattenecker},
	edition = {6., neu bearb. Aufl.},
	howpublished = {Stuttgart},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+505093057&sourceid=fbw_bibsonomy},
	year = {2005},
	biburl = {http://www.bibsonomy.org/bibtex/2e4bec8aee5175c04c2b8be80231a2b8c/fbw},
	description = {imported},
	isbn = {3-8252-1370-6=978-3-8252-1370-1},
	keywords = {imported }
}

@book{strebinger2006,
	title = {Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag},
	address = {Gabler},
	annote = {XXV, 548 S.},
	author = {{Andreas} Strebinger and {Henry} Bartel and {Günter} Schweiger},
	edition = {1. Aufl.},
	howpublished = {Wiesbaden},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+519060733&sourceid=fbw_bibsonomy},
	year = {2006},
	biburl = {http://www.bibsonomy.org/bibtex/28a38081e186d3ba0c361f51d34de858f/fbw},
	description = {imported},
	isbn = {3-8349-0395-7=978-3-8349-0395-2},
	keywords = {imported }
}