@book{Walter.1998,
	title = {Der Beziehungspromotor: ein personaler Gestaltungsansatz für erfolgreiches Relationship-Marketing},
	address = {Wiesbaden},
	author = {A. Walter},
	publisher = {Gabler},
	year = {1998},
	biburl = {http://www.bibsonomy.org/bibtex/21503d98a400b0d777145eca434c16703/callagialla},
	keywords = {imported }
}