@article{Morwitz2007,
	title = {When do purchase intentions predict sales?},
	author = {Vicki G. Morwitz and Joel H. Steckel and Alok Gupta},
	journal = {International Journal of Forecasting},
	month = {00},
	number = {3},
	pages = {347--364},
	url = {http://www.sciencedirect.com/science/article/B6V92-4P3M224-1/1/c01d71c830ba1e5cdd7d43ad5c3dcbd6},
	volume = {23},
	year = {2007},
	biburl = {http://www.bibsonomy.org/bibtex/231e56f51f7410b5daf192ebf329d5837/smicha},
	keywords = {Purchase intentions }
}