@book{jäckel2007,
	title = {Ambivalenzen des Konsums und der werblichen Kommunikation},
	address = {VS Verl. für Sozialwissenschaften},
	annote = {277 S.},
	author = {{Michael} Jäckel},
	edition = {1. Aufl.},
	howpublished = {Wiesbaden},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+516444735&sourceid=fbw_bibsonomy},
	year = {2007},
	biburl = {http://www.bibsonomy.org/bibtex/23db2ba5310b1536b6ec300e2bdcb22a3/fbw},
	description = {imported},
	isbn = {978-3-531-15272-1},
	keywords = {imported }
}