@book{theobald2003,
	title = {Online-Marktforschung : theoretische Grundlagen und praktische Erfahrungen},
	address = {Gabler},
	annote = {IX, 415 S.},
	author = {{Axel} Theobald and {Marcus} Dreyer and {Thomas} Starsetzki},
	edition = {2., vollst. überarb. und erw. Aufl.},
	howpublished = {Wiesbaden},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+35892507X&sourceid=fbw_bibsonomy},
	year = {2003},
	biburl = {http://www.bibsonomy.org/bibtex/29cd06cb76e0e659c6471b24081700ac0/fbw},
	description = {imported},
	isbn = {3-409-21781-9},
	keywords = {imported }
}