@article{MobasheretalCACM, title = {Automatic personalization based on Web usage mining}, author = {B. Mobasher and R. Cooley and J. Srivastava}, journal = {Communications of the ACM}, number = {8}, pages = {142--151}, volume = {43}, year = {2000}, biburl = {http://www.bibsonomy.org/bibtex/2a7a6cdb6e0790b276d7f0642991e734e/wnpxrz}, keywords = {datamining mining personalization profile proj:bk proj:mh usage use } }