@article{Burgess2005, title = {Optimal designs for choice experiments with asymmetric attributes}, author = {Leonie Burgess and Deborah J. Street}, day = {01}, journal = {Journal of Statistical Planning and Inference}, month = {Sep}, number = {1}, pages = {288--301}, url = {http://www.sciencedirect.com/science/article/B6V0M-4CXKJ47-1/1/e312f08b9ee90f177bc4b7f5b1f73cea}, volume = {134}, year = {2005}, biburl = {http://www.bibsonomy.org/bibtex/2ca8ec1b8f7df054520a3af2517978d2a/smicha}, keywords = {Paired comparisons } }