@inproceedings{conf/ismda/KeselmanMNBZ06, title = {The Effect of User Factors on Consumer Familiarity with Health Terms: Using Gender as a Proxy for Background Knowledge About Gender-Specific Illnesses.}, author = {Alla Keselman and Lisa Massengale and Long Ngo and Allen Browne and Qing Zeng}, booktitle = {ISBMDA}, crossref = {conf/ismda/2006}, editor = {Nicos Maglaveras and Ioanna Chouvarda and Vassilis Koutkias and RĂ¼diger W. Brause}, pages = {472-481}, publisher = {Springer}, series = {Lecture Notes in Computer Science}, url = {http://dblp.uni-trier.de/db/conf/ismda/isbmda2006.html#KeselmanMNBZ06}, volume = {4345}, year = {2006}, biburl = {http://www.bibsonomy.org/bibtex/2d9fc8511775a2528624993dc7851debe/dblp}, description = {dblp}, ee = {http://dx.doi.org/10.1007/11946465_43}, isbn = {3-540-68063-2}, date = {2006-11-27}, keywords = {dblp } }