@book{horváth1994,
	title = {Kunden und Prozesse im Fokus : Controlling und Reengineering ; [Stuttgarter Controller-Forum 1994]},
	address = {Schäffer-Poeschel},
	annote = {VIII, 289 S},
	author = {{Péter} Horváth},
	howpublished = {Stuttgart},
	url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+167953516&sourceid=fbw_bibsonomy},
	year = {1994},
	biburl = {http://www.bibsonomy.org/bibtex/2f1c35fb64496be6abcd4c13590ce92d9/fbw},
	description = {imported},
	isbn = {3-7910-0839-0},
	keywords = {Angebotspolitik Kundenmanagement }
}