@article{Nov2008, title = {What drives content tagging: the case of photos on Flickr}, address = {New York, NY, USA}, author = {Oded Nov and Mor Naaman and Chen Ye}, booktitle = {CHI '08: Proceeding of the twenty-sixth annual SIGCHI conference}, pages = {1097--1100}, publisher = {ACM}, year = {2008}, biburl = {http://www.bibsonomy.org/bibtex/2f4bde409abf5f792ec8d3dc86797f1f1/ewomant}, location = {Florence, Italy}, isbn = {978-1-60558-011-1}, doi = {http://doi.acm.org/10.1145/1357054.1357225}, keywords = {flickr folksonomy motivation tagging } }