%0 Journal Article %1 journals/mmor/GromballB79 %A Gromball, Paul %A Becker, Claus %D 1979 %J Z. Oper. Research %K dblp %N 3 %P 117-126 %T Bilineare Systeme zur Bestimmung optimaler Werbestrategien. %U http://dblp.uni-trier.de/db/journals/mmor/mmor23.html#GromballB79 %V 23

@article{journals/mmor/GromballB79, added-at = {2020-05-18T00:00:00.000+0200}, author = {Gromball, Paul and Becker, Claus}, biburl = {https://www.bibsonomy.org/bibtex/2df8f1adba34faabdacce1bc377ccffd0/dblp}, ee = {https://doi.org/10.1007/BF01951546}, interhash = {dac241b9b028e5928549711dd96a141b}, intrahash = {df8f1adba34faabdacce1bc377ccffd0}, journal = {Z. Oper. Research}, keywords = {dblp}, number = 3, pages = {117-126}, timestamp = {2020-05-19T11:59:19.000+0200}, title = {Bilineare Systeme zur Bestimmung optimaler Werbestrategien.}, url = {http://dblp.uni-trier.de/db/journals/mmor/mmor23.html#GromballB79}, volume = 23, year = 1979 }