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Give me a reason: hedonic product choice and justification

, and . CHI '08: CHI '08 extended abstracts on Human factors in computing systems, (April 2008)

Abstract

Recently, researchers and practitioners of Human-Computer Interaction started to distinguish instrumen-tal, task-related, pragmatic quality aspects (i.e., use-fulness, usability) of interactive products from non-instrumental, self-referential, hedonic ...

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