%0 Journal Article %1 journals/datamine/WangZYY05 %A Wang, Ke %A Zhou, Senqiang %A Yang, Qiang %A Yeung, Jack Man Shun %D 2005 %J Data Min. Knowl. Discov. %K dblp %N 1 %P 57-79 %T Mining Customer Value: From Association Rules to Direct Marketing. %U http://dblp.uni-trier.de/db/journals/datamine/datamine11.html#WangZYY05 %V 11

@article{journals/datamine/WangZYY05, added-at = {2019-06-02T00:00:00.000+0200}, author = {Wang, Ke and Zhou, Senqiang and Yang, Qiang and Yeung, Jack Man Shun}, biburl = {https://www.bibsonomy.org/bibtex/22e2808219eda003c36b813e5a6ddfe66/dblp}, ee = {https://www.wikidata.org/entity/Q59678912}, interhash = {75eb222bfe668a7abe7dffbe64185f1f}, intrahash = {2e2808219eda003c36b813e5a6ddfe66}, journal = {Data Min. Knowl. Discov.}, keywords = {dblp}, number = 1, pages = {57-79}, timestamp = {2019-06-04T12:18:45.000+0200}, title = {Mining Customer Value: From Association Rules to Direct Marketing.}, url = {http://dblp.uni-trier.de/db/journals/datamine/datamine11.html#WangZYY05}, volume = 11, year = 2005 }