Article,

Designing Mobile Social Networking Service Through UCD Process: LifeDiary

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International Journal of Human-Computer Interaction, (2010)

Abstract

Socialization is one of the basic human needs that has been capitalized on by various industries. The main features of socialization include content sharing and people networking. These features from web service have been expanded to mobile devices and provide users the same experience in the context of these devices. However, most of the mobile web services merely push data to the mobile device and do not fully utilize the nature of mobility itself. The present article argues that these mobile web services presented to customers do not match the users' expectation due to a lack of interactivity between mobile and web. The present study uses a user-centered design process to better understand social network users' needs and pattern of device usage within this service. Through this process, the main concept of the service is initially to be decided and followed by personas and functions. Then, the role of each device is set by analyzing users' expectation around each device. Finally, a design prototype is proposed and its quality is estimated by conducting usability evaluation. As a result, the present study illustrates the differences among traditional mobile social networking services and shows how mobile phones may improve the traditional social network service experience while interacting with websites and PCs.

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