%0 Journal Article %1 leonard1997spark %A Leonard, Dorothy %A Rayport, Jeffrey F %D 1997 %I World Scientific %J Harvard business review %K design empathic empathy %P 102-115 %T Spark innovation through empathic design %U http://bear.warrington.ufl.edu/williams/mar_6648/MAR_6648_Readings_files/spark%20innovation%20through%20empathic%20design.pdf %V 75

@article{leonard1997spark, added-at = {2016-01-15T12:08:49.000+0100}, author = {Leonard, Dorothy and Rayport, Jeffrey F}, biburl = {https://www.bibsonomy.org/bibtex/27bda9f6d1a1d899c8a73c13ef9c282db/yish}, interhash = {b4087a77ba4f414e93c7653bc16bbc92}, intrahash = {7bda9f6d1a1d899c8a73c13ef9c282db}, journal = {Harvard business review}, keywords = {design empathic empathy}, pages = {102-115}, publisher = {World Scientific}, timestamp = {2016-01-15T12:08:49.000+0100}, title = {Spark innovation through empathic design}, url = {http://bear.warrington.ufl.edu/williams/mar_6648/MAR_6648_Readings_files/spark%20innovation%20through%20empathic%20design.pdf}, volume = 75, year = 1997 }