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%0 Journal Article
%1 Milne_Rohm:2000
%A Milne, George R.
%A Rohm, Andrew J.
%D 2000
%I JSTOR
%J Journal of Public Policy & Marketing
%K
%N 2
%P 238--249
%T Consumer Privacy and Name Removal Across Direct Marketing Channels: Exploring Opt-In and Opt-Out Alternatives
%V 19
@article{Milne_Rohm:2000,
added-at = {2013-03-25T19:03:53.000+0100},
author = {Milne, George R. and Rohm, Andrew J.},
biburl = {https://www.bibsonomy.org/bibtex/27539922f618754e3eba733570300821f/privtec},
interhash = {ebb4e621592f174cc804be74013a00c5},
intrahash = {7539922f618754e3eba733570300821f},
journal = {Journal of Public Policy \& Marketing},
keywords = {},
month = {Fall},
number = 2,
owner = {jonny},
pages = {238--249},
publisher = {JSTOR},
timestamp = {2013-03-25T22:11:36.000+0100},
title = {{C}onsumer {P}rivacy and {N}ame {R}emoval {A}cross {D}irect {M}arketing {C}hannels: {E}xploring {O}pt-{I}n and {O}pt-{O}ut {A}lternatives},
volume = 19,
year = 2000
}
