BibSonomy publications for /author/Mohr/ability http://www.bibsonomy.org/author/Mohr/ability BibSonomy RSS Feed for /author/Mohr/ability Successful Development and Commercialization of Technological Innovation: Insights Based on Strategy Type http://www.bibsonomy.org/bibtex/2417c8401973a25eee19954efc194ba33/acbullinger acbullinger 2008-12-01T17:41:36+01:00 CONSUMERSINDUSTRIAL ability in innovationsCOMMERCIALIZATIONCREATIVE managementNEW marketingTECHNOLOGICAL productsTARGET technology
Successful Development and Commercialization of Technological Innovation: Insights Based on Strategy Type
Stanley F. Slater and Jakki J. Mohr Journal of Product Innovation Management 23 26-33 (2006)
to CONSUMERSINDUSTRIAL ability in innovationsCOMMERCIALIZATIONCREATIVE managementNEW marketingTECHNOLOGICAL productsTARGET technology by acbullinger and 1 other person on 2008-12-01 17:41:36
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