<rdf:RDF xmlns:community="http://www.bibsonomy.org/ontologies/2008/05/community#" xmlns:foaf="http://xmlns.com/foaf/0.1/" xmlns:owl="http://www.w3.org/2002/07/owl#" xmlns:admin="http://webns.net/mvcb/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:syn="http://purl.org/rss/1.0/modules/syndication/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:taxo="http://purl.org/rss/1.0/modules/taxonomy/" xmlns:cc="http://web.resource.org/cc/" xmlns:xsd="http://www.w3.org/2001/XMLSchema#" xmlns:swrc="http://swrc.ontoware.org/ontology#" xmlns:rdfs="http://www.w3.org/2000/01/rdf-schema#" xmlns="http://purl.org/rss/1.0/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xml:base="http://www.bibsonomy.org/user/acf/communication_studies"><owl:Ontology rdf:about=""><rdfs:comment>BibSonomy publications for /user/acf/communication_studies</rdfs:comment><owl:imports rdf:resource="http://swrc.ontoware.org/ontology/portal"/></owl:Ontology><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2bf9d35f60d1527be89e9f59e3c9d5a2a/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2bf9d35f60d1527be89e9f59e3c9d5a2a/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1108/13563280610713842"/><swrc:date>Sun May 04 04:10:01 CEST 2008</swrc:date><swrc:journal>International Journal</swrc:journal><swrc:number>4</swrc:number><swrc:pages>353--370</swrc:pages><swrc:title>{Corporationsâideologies: a new subfield of study of corporate
	communication}</swrc:title><swrc:volume>11</swrc:volume><swrc:year>2006</swrc:year><swrc:keywords>Unternehmenskommunikation ideology corporate_communication communication_studies communication </swrc:keywords><swrc:hasExtraField><swrc:Field swrc:value="2008.04.27" swrc:key="timestamp"/></swrc:hasExtraField><swrc:hasExtraField><swrc:Field swrc:value="test1" swrc:key="owner"/></swrc:hasExtraField><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="R. Fox"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2d6837783d9cc483f13ca0d3bfb957336/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2d6837783d9cc483f13ca0d3bfb957336/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><swrc:date>Wed Apr 02 05:12:50 CEST 2008</swrc:date><swrc:journal>MA thesis, Media, Macquarie University, Sydney</swrc:journal><swrc:title>{Class in the Information Society: Socio-economic reproduction in the new media environment}</swrc:title><swrc:year>2004</swrc:year><swrc:keywords>communication_studies society new_media </swrc:keywords><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="D. Butt"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/20bbc73a99900eedfebc60399d18e787e/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/20bbc73a99900eedfebc60399d18e787e/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://www.themeasurementstandard.com/issues/605/IPRRC8Proceedings.pdf#page=506"/><swrc:date>Tue Apr 01 11:46:12 CEST 2008</swrc:date><swrc:journal>The Impact of PR in Creating a More Ethical World: Why Can’t We All Get Along?</swrc:journal><swrc:note>Maureen Taylor
Rutgers University
and
Carl H. Botan
George Mason University
Manuscript submitted to the Top Paper Competition, Eighth Annual International Public Relations Conference. The authors wish to acknowledge funding support for this project from the United States Agency for International Development (USAID), Grant OTI/ZE 198. An article based on this paper is forthcoming in Journal of Communication.</swrc:note><swrc:title>{What’sa Practitioner to Do When Everything is Broken?: Choosing Among Strategic Communication Channels for Rebuilding Civil Society}</swrc:title><swrc:year>2005</swrc:year><swrc:keywords>Krisenkommunikation communication_studies crisis public_relations </swrc:keywords><swrc:abstract>National crises present many challenges to governments, publics, and practitioners alike. All three are forced to rely on various channels of communication, including
interpersonal communication with leaders and mediated communication via state run media and independent media, for direction, reassurance and information. In the time immediately following the crisis governments and practitioners have to build, or rebuild, trust and the choice of channel may have a significant effect on publics’ acceptance or rejection of their messages as well as on the overall development of civil society. </swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="M. Taylor"/></rdf:_1><rdf:_2><swrc:Person swrc:name="C.H. Botan"/></rdf:_2></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2d201806a252a208d6e25e34a17c6c453/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2d201806a252a208d6e25e34a17c6c453/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://ssrn.com/abstract=1022084"/><swrc:date>Mon Mar 31 07:58:18 CEST 2008</swrc:date><swrc:journal>Kommunkations Manager</swrc:journal><swrc:note> HOLGER SIEVERT
komm.passion GmbH; Zeppelin University (ZU); Technische Universitat Munchen (TUM); Bertelsmann Foundation; European Journalism Observatory (EJO); University of Cambridge; Institute for Media and Communication Management (MCM); Fachhochschule des Mittelstandes (FHM); Hochschule der Medien (HDM); Institut fur Kommunikationswissenschaft (IfK)
THOMAS LÜDEKE </swrc:note><swrc:number>4</swrc:number><swrc:pages>68-7</swrc:pages><swrc:title>International Kommunizieren: Studium der Public Relations in Grossbritannien und in den USA (Communicating Internationally: Studying Public Relations in Great Britain and the USA - in German language only)</swrc:title><swrc:year>2005</swrc:year><swrc:keywords>communication_studies USA PR public_relations </swrc:keywords><swrc:abstract> Globalisation places increased demands on PR professionals. But in the age of internationalisation, they have lagged behind experts in other areas when it comes to international expertise. The future generation, however, now has the chance to focus on international PR from the very start of their studies. In the UK and USA, many communication and PR courses have an international flavour, and increasing numbers of students choose to spend time abroad in the course of their studies.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="Holger Sievert"/></rdf:_1><rdf:_2><swrc:Person swrc:name="Thomas Luedeke"/></rdf:_2></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2e5d6327b5d041a4ee826da52363653a9/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2e5d6327b5d041a4ee826da52363653a9/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1108/13632540410807538"/><swrc:date>Sun Mar 30 08:03:04 CEST 2008</swrc:date><swrc:journal>Journal of Communication Management</swrc:journal><swrc:number>1</swrc:number><swrc:pages>41--52</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Emerald Group Publishing Limited"/></swrc:publisher><swrc:title>{Communication ethics: Principle and practice}</swrc:title><swrc:volume>8</swrc:volume><swrc:year>2003</swrc:year><swrc:keywords>ethics communication_studies discourse_ethics </swrc:keywords><swrc:abstract>Communication ethics, this paper argues, is a discipline ready for application to communication management and is particularly relevant as we enter an “age of information”. With a moral foundation firmly set in the social and human sciences, communication ethics offers managers a means to face unpredictable futures with greater certainty and purpose. This paper outlines an approach in which all decision making and its communication are understood as having an ethical grounding. Such an application empowers managers to act with integrity across the spectrum of their varied communication roles: through management and internal communications, public affairs and marketing; in advertising, media and publishing, and in the use of information technology. Positioned independently from the professional bodies of communication, an interdisciplinary ethics offers practitioners skills and moral frameworks that can be shared across professions and used to compare and evaluate their practice. This paper concludes by presenting a model of communication ethics that individual managers can use to prescribe a more sensitive and dynamic human-ethical environment.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="R. Beckett"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/21870513ea2468e8eb180647b51fa6fb4/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/21870513ea2468e8eb180647b51fa6fb4/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1111/j.1460-2466.2007.00358.x"/><swrc:date>Sun Mar 30 07:47:59 CEST 2008</swrc:date><swrc:journal>Journal of Communication</swrc:journal><swrc:month>Sept.</swrc:month><swrc:number>3</swrc:number><swrc:pages>576--598</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Publishing"/></swrc:publisher><swrc:title>{A Test of Equity Theory in Multidimensional Friendships: A Comparison of the United States and Korea}</swrc:title><swrc:volume>57</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>intercultural_studies communication_studies interkulturelle_Kommunikation intercultural_communication </swrc:keywords><swrc:abstract>Equity Theory was tested in the context of multidimensional friendships in the United States and Korea. Findings showed that people in underreward situations were more likely than those in overreward situations to ask their partners to change their behaviors and to decrease their liking for the partner, whereas those in overreward situations were more likely than those in underreward situations to change their own behavior. Anger was positively related to asking one&#039;s partner to change, changing one&#039;s own behavior, and lower liking in an inequitable situation. A positive relationship between anger and decrease in liking was only apparent for Americans in the underreward situation. These findings are largely consistent with Equity Theory and may provide an extension of the theory upon further investigation.
</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="K. Westerman"/></rdf:_1><rdf:_2><swrc:Person swrc:name="Y. Catherine"/></rdf:_2><rdf:_3><swrc:Person swrc:name="H.S. Park"/></rdf:_3><rdf:_4><swrc:Person swrc:name="H.E. Lee"/></rdf:_4></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/28933b2dd6f479191bcbe17f25a0bc198/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/28933b2dd6f479191bcbe17f25a0bc198/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1111/j.1460-2466.2007.00352.x"/><swrc:date>Sun Mar 30 07:45:24 CEST 2008</swrc:date><swrc:journal>Journal of Communication</swrc:journal><swrc:number>3</swrc:number><swrc:pages>450--468</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Publishing"/></swrc:publisher><swrc:title>{The Spiral of Silence and Fear of Isolation}</swrc:title><swrc:volume>57</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>sociology communication_studies </swrc:keywords><swrc:abstract>This research explores the relationship between fear of isolation and allied concepts derived from the communication apprehension (CA) literature—CA-trait and CA-state—on opinion expression. The study took place during the final run-up to the Fall 2002 U.S. Congressional elections, and the research topic focused on the debate surrounding the possibility of the United States invading Iraq. The results suggest that (a) CA-trait, CA-state, and fear of isolation are empirically distinct; (b) these constructs differentially predict opinion expression; and (c) customary ways of assessing opinion expression in past research likely have underestimated conformity effects.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="K. Neuwirth"/></rdf:_1><rdf:_2><swrc:Person swrc:name="E. Frederick"/></rdf:_2><rdf:_3><swrc:Person swrc:name="C. Mayo"/></rdf:_3></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/239bb54ceb3441e14845a644733b08474/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/239bb54ceb3441e14845a644733b08474/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1111/j.1460-2466.2007.00351.x "/><swrc:date>Sun Mar 30 07:41:26 CEST 2008</swrc:date><swrc:journal>Journal of Communication</swrc:journal><swrc:month>September</swrc:month><swrc:note>    *
      1 School of Mass Communications, The University of South Florida, Tampa, FL 33620
      2 Department of Advertising, The University of Texas at Austin, Austin, TX 78712</swrc:note><swrc:number>3</swrc:number><swrc:pages>435--449</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Synergy"/></swrc:publisher><swrc:title>{A Structural Solution to Communication Dilemmas in a Virtual Community}</swrc:title><swrc:volume>57</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>communication_studies virtual </swrc:keywords><swrc:abstract>In a many-to-many communication setting like a virtual community, individuals may be strongly tempted to free-ride on others’ contributions, which would eventually lead to the collapse of the community. To find a structural solution to the &#034;communication dilemma,&#034; this study compared the performances of 2 communication structures—one based on the interpersonal networks (network-generalized exchange: NEX; e.g., blogs) and the other based on a public electronic bulletin board (group-generalized exchange: GEX). In a 2 × 2 × 2 longitudinal between-subject experiment, it was found that changing GEX to NEX could increase the contributions made by individuals. Furthermore, NEX was found to be an effective structure for N-person communication particularly when a large number of individuals were involved. The findings imply that an individual’s cooperative motivation is a function of the incentive structure of a particular form of information exchange, which means that altering the exchange form may be a possible solution to the communication dilemmas in virtual communities.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="Dongyoung Sohn"/></rdf:_1><rdf:_2><swrc:Person swrc:name="John D. Leckenby"/></rdf:_2></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/24b2feab1ec22e6a984531194426d2b25/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/24b2feab1ec22e6a984531194426d2b25/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1111/j.1460-2466.2007.00342.x"/><swrc:date>Sun Mar 30 07:35:05 CEST 2008</swrc:date><swrc:journal>Journal of Communication</swrc:journal><swrc:number>2</swrc:number><swrc:pages>254--271</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Publishing"/></swrc:publisher><swrc:title>{Toward a Theory Relating Political Discourse, Media, and Public Opinion}</swrc:title><swrc:volume>57</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>interaction theory media government discourse public_opinion communication_studies </swrc:keywords><swrc:abstract>This paper presents a multimethod investigation of framing in the government-media-public interaction during the so-called partial-birth abortion (PBA) debate in the U.S. Operationalizing framing as the use of the word “baby” or “fetus,” content analysis first shows that opposing political elites employed almost exclusive vocabularies in attempts to justify their views and shape attitudes. Time-series analysis then charts the path of “baby&#039;s” discursive dominance from congressional discourse through news and editorials to citizens. Finally, experimental results support 2 microlevel hypotheses. First, uptake—exposure to articles featuring the exclusive use of “baby” or “fetus,” respectively, increased or decreased support for banning PBA. Second, emergence—participants exposed to discourse using both terms converged upon a response independent of the words&#039; relative proportions. In contrast to probabilistic survey response models, these findings support the idea that a kind of public reason can emerge from the interaction of citizens&#039; judgment processes and elite communication.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="A.F. Simon"/></rdf:_1><rdf:_2><swrc:Person swrc:name="J. Jerit"/></rdf:_2></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/207430066a3b1aadd168d761ce7156664/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/207430066a3b1aadd168d761ce7156664/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1111/j.1460-2466.2007.00340.x "/><swrc:date>Sun Mar 30 07:31:16 CEST 2008</swrc:date><swrc:journal>Journal of Communication</swrc:journal><swrc:note>Jaeho Cho11 Department of Communication, University of California, Davis, CA 95616Jaeho Cho; e-mail: cho.jaeho@ucdavis.edu. &amp;
Douglas M. McLeod22 School of Journalism and Mass Communication, University of Wisconsin, Madison, WI 53706
1 Department of Communication, University of California, Davis, CA 95616
2 School of Journalism and Mass Communication, University of Wisconsin, Madison, WI 53706</swrc:note><swrc:number>2</swrc:number><swrc:pages>205--228</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Synergy"/></swrc:publisher><swrc:title>{Structural Antecedents to Knowledge and Participation: Extending the Knowledge Gap Concept to Participation}</swrc:title><swrc:volume>57</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>communication_studies </swrc:keywords><swrc:abstract>This paper investigates relationships between community characteristics and levels of knowledge and participation examined at both the individual and the community levels. This research extends the knowledge gap concept to a parallel phenomenon, the participation gap. Results from the Social Capital Benchmark Survey 2000 showed that community density, education, and cohesion were significant positive predictors of knowledge but less consistent predictors of participation at the individual level. At the community level, relationships were even stronger, though cohesion was associated with higher mean levels of participation and reduced participation gaps, whereas population density was associated with lower levels of participation and increased gaps.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="Jaeho Cho"/></rdf:_1><rdf:_2><swrc:Person swrc:name="Douglas M. McLeod"/></rdf:_2></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/278f0707217f4af93240f49e0e2e2b68d/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/278f0707217f4af93240f49e0e2e2b68d/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><swrc:date>Sun Mar 30 06:37:49 CEST 2008</swrc:date><swrc:journal>Communication Theory</swrc:journal><swrc:number>3</swrc:number><swrc:pages>281--303</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Blackwell Synergy"/></swrc:publisher><swrc:title>{Reinforcing Spirals: The Mutual Influence of Media Selectivity and Media Effects and Their Impact on Individual Behavior and Social Identity}</swrc:title><swrc:volume>17</swrc:volume><swrc:year>2007</swrc:year><swrc:keywords>media_studies communication_studies theory </swrc:keywords><swrc:abstract>The attitudinal or behavioral outcomes of media use can be expected to influence selection of and attention to media content. This process can be conceptualized in terms of mutually reinforcing spirals akin to positive feedback loops in general systems theory. This reinforcing spirals perspective highlights the need for longitudinal modeling of mutually influencing media selection and effects processes; study of the impact of such processes in youth and adolescent identity development; and analysis of social and psychological factors that control, dampen, or eventually extinguish the influence of such spirals. This perspective may also, more speculatively, be extended to address the maintenance of social identity for political, religious, and lifestyle groups. The relevance of a reinforcing spirals model to theories including spiral of silence, agenda-setting, framing, cultivation, selective attention, and uses and gratifications is also discussed.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="Michael D. Slater"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2a6856a9fbeef4efab68b157b0e02d0d0/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2a6856a9fbeef4efab68b157b0e02d0d0/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><swrc:date>Sun Mar 30 05:23:14 CEST 2008</swrc:date><swrc:journal>Journalism and Mass Communication Quarterly</swrc:journal><swrc:number>1</swrc:number><swrc:pages>205</swrc:pages><swrc:title>Rich media, poor democracy: communication politics in dubious times</swrc:title><swrc:volume>77</swrc:volume><swrc:year>2000</swrc:year><swrc:keywords>medgov mediaeconomics media_economics politics democracy communication_studies </swrc:keywords><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="Joseph P. Bernt"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2e97f664fba1e83cf6996780bb40a7053/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2e97f664fba1e83cf6996780bb40a7053/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1108/13563280610713842"/><swrc:date>Sat Mar 29 10:07:57 CET 2008</swrc:date><swrc:journal>International Journal</swrc:journal><swrc:number>4</swrc:number><swrc:pages>353--370</swrc:pages><swrc:title>{Corporations’ideologies: a new subfield of study of corporate communication}</swrc:title><swrc:volume>11</swrc:volume><swrc:year>2006</swrc:year><swrc:keywords>Unternehmenskommunikation corporate_communication ideology communication communication_studies </swrc:keywords><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="R. Fox"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/2f084b173294b26af894922c59a0b5c63/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/2f084b173294b26af894922c59a0b5c63/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://dx.doi.org/10.1080/01292980600638595"/><swrc:date>Fri Mar 28 09:34:09 CET 2008</swrc:date><swrc:journal>Asian Journal of Communication</swrc:journal><swrc:number>2</swrc:number><swrc:pages>119{\&#039;A}</swrc:pages><swrc:title>{Audience Research Trends in Mainland China: An Analysis of Three Major Journalism and Mass Communication Journals, 1985{\&#039;A}}</swrc:title><swrc:volume>16</swrc:volume><swrc:year>2006</swrc:year><swrc:keywords>communication_studies communication_research internet China quantitative_research communication_theory medgov audience journals </swrc:keywords><swrc:abstract>This paper employed quantitative methods to explore the trends of audience research in Mainland China by analyzing research articles in three major journalism and communication academic journals. The author analyzed research approaches, research methods, medium of focus and theoretical frameworks in these audience research articles from 1985 to 2002. Unlike findings derived from the analyses of mass communication research articles in major international journals, most of the research articles in Mainland China used qualitative methods. Chinese scholars tend to adopt behaviorist and structural approaches towards the study of audience. The number of research articles that dealt with broadcast and print media exceeded any other media, while more and more studies on Internet users are being conducted. Chinese scholars began to develop theories in recent years. The future study will continue based on analysis of other research materials and comparison with audience research articles in leading international journals.</swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="B. Zhou"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description><rdf:Description rdf:about="http://www.bibsonomy.org/bibtex/245095a1c837d09e0b4c9d4460c0b8856/acf"><owl:sameAs rdf:resource="http://www.bibsonomy.org/uri/bibtex/245095a1c837d09e0b4c9d4460c0b8856/acf"/><rdf:type rdf:resource="http://swrc.ontoware.org/ontology#Article"/><owl:sameAs rdf:resource="http://www.informaworld.com/smpp/content~content=a749288453~db=all"/><swrc:date>Tue Mar 25 06:53:52 CET 2008</swrc:date><swrc:journal>Review of Communication</swrc:journal><swrc:month>jan</swrc:month><swrc:note>10.1080/15358590600763268</swrc:note><swrc:number>1</swrc:number><swrc:pages>32--51</swrc:pages><swrc:publisher><swrc:Organization swrc:name="Routledge"/></swrc:publisher><swrc:title>{China&#039;s Second Long March: A Review of Chinese Media Discourse on Globalization}</swrc:title><swrc:volume>6</swrc:volume><swrc:year>2006</swrc:year><swrc:keywords>communication chinese_media China globalization medgov communication_studies </swrc:keywords><swrc:abstract>This article explores media discourse on China&#039;s 2001 WTO entry in the Chinese official newspaper, People&#039;s Daily. Grounded in political economy, the article argues that traditional press theory is inadequate for understanding the socialist Chinese media and its transformation in the historical conjunction of globalization. A close examination of the news discourse suggests that People&#039;s Daily reflects more neoliberalist hegemony than traditional socialist/communist ideology. The Chinese government is in fact colluding with the global capitalist system in the context of globalization, although at times it is at odds with advanced capitalist countries. Authoritarian government control is transformed into a combination of governmental control and domination by transnational corporations. As a result, Chinese people&#039;s struggle over freedom and equality has to be simultaneously both anti-authoritarian and anti-imperialist.
An earlier version of this article was presented at the 91st annual meeting of the National Communication Association in Boston, MA in November 2005. </swrc:abstract><swrc:author><rdf:Seq><rdf:_1><swrc:Person swrc:name="J. Yin"/></rdf:_1></rdf:Seq></swrc:author></rdf:Description></rdf:RDF>