BibSonomy publications for /user/rwagner/proceedingsMon Jan 31 17:52:30 CET 2011BerlinProceedins of the 34th Annual Conference of the German Classification Society {T}he {I}mpact of {M}issing {V}alues on {PLS} {M}odel {F}ittingforthcomingforthcoming myown proceedings Mon Jan 31 16:09:16 CET 2011Berlin{O}perations {R}esearch {P}roceedings 2008419 - 424{E}nhancing {T}arget {G}roup {S}election {U}sing {B}elief {F}unctions20092009 Association_Rules Dempster-Shafer_Theory Loyalty_Program Multi_Sensor_Clustering Premium_Customers Quantitative_Methoden_der_Marketingforschung Rough_Sets Transferable_Beliefs_Model myown proceedings Mon Jan 31 16:06:13 CET 2011BerlinConsumer Citizenship Network: Making a Difference - Putting Consumer Citizenship into Action163 -- 177{M}arketing {C}ommunication to and with {N}et {C}itizens: {T}argeting by {M}eans of a {S}ocial {N}etwork {A}nalysis {A}pproach20092009 Direktmarketing_im_Wandel myown proceedings Mon Jan 31 16:04:06 CET 2011Nantes{P}roceedings of the 38th {EMAC} {C}onference, {M}arketing and the {C}ore {D}isciplines: {R}ediscovering {R}eferences?{A}ssessing {D}igital {S}ocial {N}etworks for {M}arketing {C}ommunication - {T}he {C}ase of {M}y{S}pace.{C}om -20092009 Direktmarketing_im_Wandel myown proceedings Mon Jan 31 12:40:32 CET 2011BerlinClassification as a Tool for Research553-560{G}aining '{C}onsumer {I}nsights' from {I}nfluential {A}ctors in {W}eblog {N}etwork20102010 Direktmarketing_im_Wandel myown proceedings Tue Jan 18 08:37:13 CET 2011Christchurch (New Zealand)Proceedings of Australia \& New Zealand Marketing Academy 2010 Conference {T}argeting {K}ey {I}nfluentials for {D}irect {M}arketing {A}ctivities in {S}ocial {N}etworks: {M}ethodical {P}rogress and an {A}pplication20102010 myown proceedings Wed Nov 10 16:58:42 CET 2010ParisProceedings of 4th International Biennale on Commercial NegotiationBargaining power and the impact of gender differences20102010 Negotiation myown proceedings Thu Jul 22 23:54:23 CEST 2010Proceedings of Australia \& New Zealand Marketing Academy 20009 Conference 1-8{I}dentifying {I}nfluential {C}ommunicator to gain "{C}onsumer {I}nsights" on {W}eblog {N}etworks20092009 Direktmarketing_im_Wandel myown proceedings Wed Jun 09 10:21:44 CEST 2010Frankfurt{V}erf\"ugbarkeit von {I}nformationen, {P}roceedings der 30. {O}nline-{T}agung der {D}{G}{I} / 60. {J}ahrestagung der {D}{G}{I}{K}onkurrenzanalyse: {H}andwerk, {K}unst oder {W}issenschaft?20082008 Wettbewerbsinteraktionen_und_Competitive_Intelligence myown proceedings Wed Jun 02 14:49:57 CEST 2010Universit\"at Bielefeld514{M}ining {P}romising {Q}ualification {P}atterns20042004 Quantitative_Methoden_der_Marketingforschung myown proceedings Wed Jun 02 14:45:40 CEST 2010Berlin{P}roceedings of {O}{R} 2005613 - 618{R}obust {P}reference {M}easurement: {A} {S}imulation {S}tudy of {E}rroneous and {A}mbiguous {J}udgement's {I}mpact on {A}{H}{P} and {C}onjoint {A}nalysis20062006 Quantitative_Methoden_der_Marketingforschung myown proceedings Mon May 10 12:42:16 CEST 2010Tagungsband der Jahrestagung des Institute for Competitive Intelligence8--22Open Source Engineering mit Web2.0-Diensten20102010 Wettbewerbsinteraktionen_und_Competitive_Intelligence myown proceedings Mon Jan 11 17:36:26 CET 2010Berlin{C}ooperation in {C}lassification and {D}ata {A}nalysis161-168{E}vent {D}etection in {E}nvironmental {S}canning: {N}ews from a {H}ospitality {I}ndustry {N}ewsletter20092009 CI ES Wettbewerbsinteraktionen_und_Competitive_Intelligence competitive_intelligence enviromental_scanning event_detection h2_som hyperbolic_som information_diet information_foraging knowledge_management myown proceedings Mon Nov 30 17:11:33 CET 2009Berlin{A}dvances in {D}ata {A}nalysis, {D}ata {H}andling and {B}usiness {I}ntelligence545-552{E}xploring the {I}nteraction {S}tructure of {W}eblogs20092009 Quantitative_Methoden_der_Marketingforschung myown proceedings Tue Nov 03 09:41:36 CET 2009Berlin{D}ata {S}cience and {C}lassification279 -- 286{P}atterns of {A}ssociations in {F}inite {S}ets of {I}tems20062006 Quantitative_Methoden_der_Marketingforschung myown proceedings Wed Sep 16 17:16:31 CEST 2009BoizenburgInformation: Droge, Ware oder Commons? Wertschöpfungs- und Transformationsprozesse auf den Informationsmärkten147 -- 158{T}he {N}onlinearity of {S}trategic {U}ncertainty and {E}nvironmental {S}canning {B}ehavior. {A}n {E}mpirical {S}tudy of {M}anagerial {I}nformation {S}eeking and {P}rocessing {A}ctivities20092009 proceedings Wed Sep 16 16:57:18 CEST 2009Berlin{C}ooperation in {C}lassification and {D}ata {A}nalysis99 - 106{C}lassification in {M}arketing {S}cience20092009 Quantitative_Methoden_der_Marketingforschung bi-secting classification k-means myown proceedings segmentation text_mining Wed May 13 19:00:33 CEST 2009Beijing{P}roceedings of the 12th {I}nternational {C}onference on {C}orporate {R}eputation, {B}rand {I}dentity, and {C}ompetitiveness{I}mpact of {D}irect {M}arketing {A}ctivities on {C}ompany {R}eputation {T}ransfer {S}uccess: {E}mpirical {E}vidence from {F}ive {D}ifferent {C}ultures20082008 B-to-B_markets Hofstede's_scores causal_relationships corporate_reputation cultural_systems customer_satisfaction myown national_culture proceedings reputation_transfer structural_model_of_reputation_transfer Wed May 13 18:07:04 CEST 2009New Orleans{P}roceedings of the 2008 {A}{M}{S} {C}ultural {P}erspectives in {M}arketing {C}onference115 - 120{M}odeling {C}ulture's {I}mpact on {R}eputation {T}ransfer in {D}irect {M}arketing20082008 B-to-B_markets Hofstede's_scores Marketing-Interaktionen_in_verschiedenen_Kulturen brand_extension commitment_trust_theory corporate_reputation myown proceedings reputation_transfer Wed May 13 18:06:02 CEST 2009Brighton{P}roceedings of the 37th {EMAC} {C}onference, {M}arketing {L}andscapes: {A} {P}ause for {T}hought{A}ntecedents of {C}ompany {R}eputation {T}ransfer in {B}2{B} {M}arkets: {E}mpirical {E}vidence from {F}ive {D}ifferent {C}ultures20082008 B-to-B_markets Hofstede's_scores Marketing-Interaktionen_in_verschiedenen_Kulturen brand_extension conceptual_model corporate_reputation cultural_impact myown perceived_brand_fit proceedings reputation_transfer