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Finding Commercially Attractive User Innovations: A Test of Lead-User Theory
Nikolaus Franke and Eric Von Hippel and Martin Schreier Journal of Product Innovation Management23(4):301-315(2006)
to KITE COMMERCIAL management, NEW TECHNOLOGICAL innovations Methodology surfing, CIC strategy, products, MARKETING RESOURCE by callagialla on Mar 20, 2008, 9:14 PM
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