user- View Andreas Hotho's professional profile.
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- FriendFeed has recently launched a search feature, and so Facebook search must be coming soon. Real-time Web search (of streams of activities) is a hot top...FriendFeed has recently launched a search feature, and so Facebook search must be coming soon. Real-time Web search (of streams of activities) is a hot topic right now. ...
- Query log data for ad targeting A WWW2006 paper out of Microsoft Research, "Finding Advertising Keywords on Web Pages" (PDF), claims that query log data i...Query log data for ad targeting A WWW2006 paper out of Microsoft Research, "Finding Advertising Keywords on Web Pages" (PDF), claims that query log data is particularly useful for ad targeting. Specifically, the researchers extracted from MSN query logs the keywords some people used to find a given page. They tested using that as one of many features for ad targeting. In their results, it was one of the most effective features. Very interesting. It has always been harder to target ads to content than to search results because intent is much less clear. By using the query log data in this way, the researchers were effectively using the intent of the searchers that arrived at the page as a proxy for the intent of everyone who arrived at the page.
- A free tool visualizing scientific research areas and trends through timeline graphs and bar charts, allowing users to locate other experts in a field of s...A free tool visualizing scientific research areas and trends through timeline graphs and bar charts, allowing users to locate other experts in a field of study and browse article results.
- Proceedings of the ACM WebSci'11, (June 2011)
- WWW '07: Proceedings of the 16th international conference on World Wide Web, page 757--766. New York, NY, USA, ACM, (2007)
- Cambridge University Press, 1 edition, (2009)
- Advances in Information Retrieval, 30th European Conference on IR Research, ECIR 2008, 4956, page 101-113. Springer, (2008)
- JCDL '07: Proceedings of the 7th ACM/IEEE-CS joint conference on Digital libraries, page 107--116. New York, NY, USA, ACM, (2007)
- WWW '07: Proceedings of the 16th international conference on World Wide Web, New York, NY, USA, ACM Press, (2007)
- IEEE Internet Computing 13(2):51--59 (2009)
- HT '09: Proceedings of the Twentieth ACM Conference on Hypertext and Hypermedia, New York, NY, USA, ACM, (July 2009)
- HT '09: Proceedings of the Twentieth ACM Conference on Hypertext and Hypermedia, New York, NY, USA, ACM, (July 2009)
- page 50-57. (August 2008)
- KDD '07: Proceedings of the 13th ACM SIGKDD international conference on Knowledge discovery and data mining, page 76--85. New York, NY, USA, ACM, (2007)
- WWW '06: Proceedings of the 15th international conference on World Wide Web, page 543--552. New York, NY, USA, ACM Press, (2006)
- WSDM '08: Proceedings of the international conference on Web search and web data mining, page 195--206. New York, NY, USA, ACM, (2008)
- String Processing and Information Retrieval (2006)
- Inf. Process. Manage. 44(4):1562--1579 (2008)
- Proceedings of the 6th International Semantic Web Conference and 2nd Asian Semantic Web Conference ISWC/ASWC2007, Busan, South Korea, volume 4825 of LNCS, page 365--378. Berlin, Heidelberg, Springer Verlag, (November 2007)
- Proceedings of the Second International Conference on Weblogs and Social MediaICWSM 2008, AAAI Press, (2008)
- wi (2007)
- Journal of Information Science (2007)
- Proceedings of the 3rd European Semantic Web Conference, volume 4011 of LNCS, page 411-426. Budva, Montenegro, Springer, (June 2006)
