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Wie führe ich eine international ausgerichtete Marktanalyse durch und welche Besonderheiten sind im Internationalen Marketing zu beachten?
Ralf Wagner Bielefeld University, (2001)
to 2001 Marketing-Interaktionen_in_verschiedenen_Kulturen contributed_talk entrepreneurship internationalization speech by rwagner on Jul 23, 2010, 12:30 PM
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Kundenbindung und Benchmarking im Großhandel
Ralf Wagner IHK Hannover, (2001)
to 2001 Direktmarketing_im_Wandel aca contributed_talk csi grosshandel kundenbindung speech by rwagner on Jul 23, 2010, 12:30 PM
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Multiple Wettbewerbsreaktionen im Produktmanagement
R. Wagner Deutscher Universitätsverlag, Wiesbaden, (2001)
to 2001 Wettbewerbsinteraktionen_und_Competitive_Intelligence books myown by rwagner on Jun 2, 2010, 2:55 PM
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Marketing-Informationsysteme MAIS
R. Decker, and R. Wagner Vahlens großes Marketing-Lexikon, Vahlen, München, 2 edition, (2001)
to 2001 Quantitative_Methoden_der_Marketingforschung contributions myown by rwagner on Jun 2, 2010, 2:55 PM
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Konkurrenzforschung Competitive Intelligence
R. Decker, and R. Wagner Vahlens großes Marketing-Lexikon, Vahlen, München, 2 edition, (2001)
to 2001 Wettbewerbsinteraktionen_und_Competitive_Intelligence contributions myown by rwagner on Jun 2, 2010, 2:54 PM
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Data Mining
R. Decker, and R. Wagner Vahlens großes Marketing-Lexikon, Vahlen, München, 2 edition, (2001)
to 2001 Quantitative_Methoden_der_Marketingforschung contributions myown by rwagner on Jun 2, 2010, 2:54 PM
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Assoziationsanalyse
R. Decker, and R. Wagner Vahlens großes Marketing-Lexikon, Vahlen, München, 2 edition, (2001)
to 2001 Quantitative_Methoden_der_Marketingforschung contributions myown by rwagner on Jun 2, 2010, 2:53 PM
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Patterns of Competition
Ralf Wagner Munich, (2001)
to 2001 Wettbewerbsinteraktionen_und_Competitive_Intelligence competition_analysis contributed_talk marketing pattern_recognation scanner_data_analysis speech by rwagner and 1 other user on Jan 22, 2010, 9:21 PM
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Testing the Lag of Multiple Competitive Reactions
Ralf Wagner Bergen, (2001)
to 2001 Wettbewerbsinteraktionen_und_Competitive_Intelligence competitive_reaction contributed_talk marketing-mix reaction_lag speech by rwagner and 1 other user on Jan 22, 2010, 9:14 PM
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Patterns of Competition
Ralf Wagner (2001)
to 2001 competition_analysis contributed_talk marketing pattern_recognation scanner_data_analysis speechWettbewerbsinteratktionen_und_Competitive_Intelligence by rwagner and 1 other user on Jan 22, 2010, 9:08 PM
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Testing the Lag of Multiple Competitive Reactions
R. Wagner Rethinking European Marketing: Proceedings of the 30th EMAC Conference, Bergen, EMAC, (2001)
to 2001 Wettbewerbsinteraktionen_und_Competitive_Intelligence myown proceedings by rwagner and 1 other user on Feb 3, 2009, 10:39 AM
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