%0 Report %1 Hars1981b %A Harshman, R. A. %A DeSarbo, W. S. %C London, Canada %D 1981 %K data mode threemode three analysis %T Connotative congruence analysis: An application of PARAFAC to the selection of appropriate spokesmen for given brand.

@techreport{Hars1981b, added-at = {2006-10-25T17:45:20.000+0200}, address = {London, Canada}, author = {Harshman, R. A. and DeSarbo, W. S.}, biburl = {https://www.bibsonomy.org/bibtex/2907843eaa9107f657b16551fab2f1e9c/threemode}, description = {papers on three-mode analysis}, institution = {Bell Laboratories and University of Western Ontario}, interhash = {08773291f44fd52c65b33ccfe46064a7}, intrahash = {907843eaa9107f657b16551fab2f1e9c}, keywords = {data mode threemode three analysis}, timestamp = {2006-10-25T17:45:20.000+0200}, title = {{C}onnotative congruence analysis: {A}n application of {P}{A}{R}{A}{F}{A}{C} to the selection of appropriate spokesmen for given brand.}, type = {Unpublished manuscript}, year = 1981 }