Abstract

This is an historical overview of theory and research in the field of mass communication studies. It is an account of the scholarly discourses that have been concerned with mass communication within a period that extends from the early days of the press in the 17th century to the Internet and other advanced communication technologies. The discourses are described in regard to their essential points, and they are contextualized in the social and intellectual settings of their times. The book can serve as a text, outlining the history of mass communication to provide the reader with a meaningful entry into this field.

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