@paregorios

Gin, Television, and Social Surplus

. (April 2008)a lightly edited transcription of a speech given at the Web 2.0 conference, April 23, 2008.

Abstract

We're looking for the mouse. We're going to look at every place that a reader or a listener or a viewer or a user has been locked out, has been served up passive or a fixed or a canned experience, and ask ourselves, "If we carve out a little bit of the cognitive surplus and deploy it here, could we make a good thing happen?" And I'm betting the answer is yes.

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