%0 Conference Paper %1 schlobohmswagner2014review %A Schlobohm, Sarah %A Wagner, Ralf %A Zulauf, Katrin %B Proceedings of the Academy of Marketing Science %C Indianapolis %D 2014 %K brand conceptual considerations love myown review %T A REVIEW OF BRAND LOVE - CONCEPTUAL CONSIDERATIONS AND THEIR RELEVACE FOR BUSINESS

@inproceedings{schlobohmswagner2014review, added-at = {2014-06-04T10:54:19.000+0200}, address = {Indianapolis}, author = {Schlobohm, Sarah and Wagner, Ralf and Zulauf, Katrin}, biburl = {https://www.bibsonomy.org/bibtex/2c7234334e17f0b9092edc209f181e8c5/diekat}, booktitle = {Proceedings of the Academy of Marketing Science}, interhash = {fc4b0bafd3d2f0fab62e8432c20b677e}, intrahash = {c7234334e17f0b9092edc209f181e8c5}, keywords = {brand conceptual considerations love myown review}, timestamp = {2014-06-04T11:35:18.000+0200}, title = {A REVIEW OF BRAND LOVE - CONCEPTUAL CONSIDERATIONS AND THEIR RELEVACE FOR BUSINESS}, year = 2014 }