%0 Journal Article %1 journals/iam/LiLL17 %A Li, Yung-Ming %A Lai, Cheng-Yang %A Lin, Lien-Fa %D 2017 %J Inf. Manag. %K dblp %N 5 %P 638-650 %T A diffusion planning mechanism for social marketing. %U http://dblp.uni-trier.de/db/journals/iam/iam54.html#LiLL17 %V 54

@article{journals/iam/LiLL17, added-at = {2020-02-20T00:00:00.000+0100}, author = {Li, Yung-Ming and Lai, Cheng-Yang and Lin, Lien-Fa}, biburl = {https://www.bibsonomy.org/bibtex/2155773714aa73bd2171b8e0397b88501/dblp}, ee = {https://doi.org/10.1016/j.im.2016.12.006}, interhash = {7033d235847263e5e6607a8839620eba}, intrahash = {155773714aa73bd2171b8e0397b88501}, journal = {Inf. Manag.}, keywords = {dblp}, number = 5, pages = {638-650}, timestamp = {2020-02-21T12:25:36.000+0100}, title = {A diffusion planning mechanism for social marketing.}, url = {http://dblp.uni-trier.de/db/journals/iam/iam54.html#LiLL17}, volume = 54, year = 2017 }