%0 Journal Article %1 fisman2013search %A Fisman, Ray. %D 2013 %J Harvard Business Review %K om09 ppc %T Do Paid Search Ads Work? eBay doesn’t think so. %U http://www.slate.com/articles/business/harvard_business_review/2013/03/paid_search_ads_did_ebay_just_prove_they_don_t_work.html

@article{fisman2013search, added-at = {2013-10-24T16:59:44.000+0200}, author = {Fisman, Ray.}, biburl = {https://www.bibsonomy.org/bibtex/268419b31b8b0cd7dfb5c1e91f640f983/griesbau}, interhash = {78cca82d67d333656e7dc922504a5117}, intrahash = {68419b31b8b0cd7dfb5c1e91f640f983}, journal = {Harvard Business Review}, keywords = {om09 ppc}, month = {March}, timestamp = {2013-10-24T17:00:28.000+0200}, title = {Do Paid Search Ads Work? eBay doesn’t think so.}, url = {http://www.slate.com/articles/business/harvard_business_review/2013/03/paid_search_ads_did_ebay_just_prove_they_don_t_work.html}, year = 2013 }