%0 Book %1 GVK183697324 %A Kiesel, Michael R. %B Europäische Hochschulschriften %C Frankfurt am Main u.a. %D 1995 %I Lang %K Außendienst Betriebliche_Information_und_Kommunikation Controlling Managementinformationssystem Marketing Pharmazeutika Pharmazeutische_Industrie Pharmazie %T Informationsmanagement im Marketing-Controlling %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+183697324&sourceid=fbw_bibsonomy %@ 3631488149

@book{GVK183697324, added-at = {2009-08-21T10:05:12.000+0200}, address = {Frankfurt am Main [u.a.]}, author = {Kiesel, {Michael R.}}, biburl = {https://www.bibsonomy.org/bibtex/22e6d63f9da010f713af28407a49fbda4/fbw_hannover}, interhash = {87eda93eb2c4ddf6da2fd187d59d6e00}, intrahash = {2e6d63f9da010f713af28407a49fbda4}, isbn = {3631488149}, keywords = {Außendienst Betriebliche_Information_und_Kommunikation Controlling Managementinformationssystem Marketing Pharmazeutika Pharmazeutische_Industrie Pharmazie}, pagetotal = {303}, ppn_gvk = {183697324}, publisher = {Lang}, series = {Europäische Hochschulschriften}, subtitle = {die Entwicklung eines Executive-Information-Systems für das Außendienst-Controlling in der pharmazeutischen Industrie}, timestamp = {2009-08-21T10:26:56.000+0200}, title = {Informationsmanagement im Marketing-Controlling}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+183697324&sourceid=fbw_bibsonomy}, year = 1995 }