%0 Book %1 GVK387705244 %A Fill, Chris %A Fill, Karen E. %C Harlow u.a. %D 2005 %I Financial Time/Prentice Hall %K Communication_in_marketing Marketing Marketing_channels Sales_promotion %T Business-to-business marketing %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+387705244&sourceid=fbw_bibsonomy %@ 0273682792

@book{GVK387705244, added-at = {2009-08-21T12:16:51.000+0200}, address = {Harlow [u.a.]}, author = {Fill, {Chris} and Fill, {Karen E.}}, biburl = {https://www.bibsonomy.org/bibtex/21fb62f8eef3d694acb72762e195db8af/fbw_hannover}, interhash = {a08834cd13e23aa82f36190440edbef6}, intrahash = {1fb62f8eef3d694acb72762e195db8af}, isbn = {0273682792}, keywords = {Communication_in_marketing Marketing Marketing_channels Sales_promotion}, pagetotal = {XIX, 380}, ppn_gvk = {387705244}, publisher = {Financial Time/Prentice Hall}, subtitle = {relationships, systems and communications}, timestamp = {2009-08-21T12:17:35.000+0200}, title = {Business-to-business marketing}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+387705244&sourceid=fbw_bibsonomy}, year = 2005 }