%0 Conference Paper %1 ls_leimeister %A Paschou, Theoni %A Rapaccini, Mario %A Peters, Christoph %A Adrodegari, Federico %A Saccani, Nicola %B International Joint Conference on Industrial Engineering and Operations Management (IJCIEOM) %C Cham, Germany %D 2020 %E Conference, International Joint %E Management, Operations %I Springer %K dempub digital_servitization digitalization itimpub maturity_model pub_cpe pub_fad pub_mra pub_nsa pub_tpa service services %P 413-425 %R 10.1007/978-3-030-43616-2_44 %T Developing a maturity model for digital servitization in manufacturing firms %U http://pubs.wi-kassel.de/wp-content/uploads/2021/05/JML_826.pdf %X In today’s rapidly changing markets, manufacturing firms are increasingly challenged by the convergence of digital technologies and servitization, which is defined as Digital Servitization. Enterprises struggle to grasp this phenomenon’s vision, constantly facing pressures to obtain and retain competitive advantage, inventing and reinventing new products and services, reducing costs and time to market, and enhancing quality at the same time. They need to define improvement actions to be taken to navigate through the transformation process and prioritize between different activities. Prior research has highlighted the importance of how to proceed into this transformation, however less emphasis has been put on suggesting suitable activities that fit the organization’s current status and future goals. To overcome this challenge, we propose a maturity model for digital servitization that serves as an assessment tool. Based on a literature review and qualitative expert interviews, this study proposes a maturity model that allows a holistic view on the areas affected by digital servitization. The model consists of four dimensions, strategy, business processes, customer experience, organization and culture that consist of a requirements list with 13 indicators. The contribution of this study enables practitioners to diagnose and assess their activities with the digital servitization transformation.

@inproceedings{ls_leimeister, abstract = {In today’s rapidly changing markets, manufacturing firms are increasingly challenged by the convergence of digital technologies and servitization, which is defined as Digital Servitization. Enterprises struggle to grasp this phenomenon’s vision, constantly facing pressures to obtain and retain competitive advantage, inventing and reinventing new products and services, reducing costs and time to market, and enhancing quality at the same time. They need to define improvement actions to be taken to navigate through the transformation process and prioritize between different activities. Prior research has highlighted the importance of how to proceed into this transformation, however less emphasis has been put on suggesting suitable activities that fit the organization’s current status and future goals. To overcome this challenge, we propose a maturity model for digital servitization that serves as an assessment tool. Based on a literature review and qualitative expert interviews, this study proposes a maturity model that allows a holistic view on the areas affected by digital servitization. The model consists of four dimensions, strategy, business processes, customer experience, organization and culture that consist of a requirements list with 13 indicators. The contribution of this study enables practitioners to diagnose and assess their activities with the digital servitization transformation.}, added-at = {2021-05-15T14:21:10.000+0200}, address = {Cham, Germany}, author = {Paschou, Theoni and Rapaccini, Mario and Peters, Christoph and Adrodegari, Federico and Saccani, Nicola}, biburl = {https://www.bibsonomy.org/bibtex/2c4424fc43c0163ac0ad0c34d0663229d/ls_leimeister}, booktitle = {International Joint Conference on Industrial Engineering and Operations Management (IJCIEOM)}, doi = {10.1007/978-3-030-43616-2_44}, editor = {Conference, International Joint and Management, Operations}, eventdate = {15-17 July}, eventtitle = {International Joint Conference on Industrial Engineering and Operations Management (IJCIEOM)}, interhash = {b48c646e7e46cb86415b01fe8910441b}, intrahash = {c4424fc43c0163ac0ad0c34d0663229d}, issn = {978-3-030-43615-5}, keywords = {dempub digital_servitization digitalization itimpub maturity_model pub_cpe pub_fad pub_mra pub_nsa pub_tpa service services}, language = {english}, month = mar, pages = {413-425}, publisher = {Springer}, timestamp = {2021-07-07T17:17:17.000+0200}, title = {Developing a maturity model for digital servitization in manufacturing firms}, url = {http://pubs.wi-kassel.de/wp-content/uploads/2021/05/JML_826.pdf}, venue = {Novi Sad, Serbia}, year = 2020 }