%0 Generic %1 ieKey %A den Bulte, Christophe Van %A Joshi, Yogeh V. %D 2007 %J Marketing Science %K diffusion_innovation imitators influentials %P 400-421 %T New Product Diffusion with Influentials and Imitators %V 26(3)

@misc{ieKey, added-at = {2009-02-28T21:01:39.000+0100}, author = {den Bulte, Christophe Van and Joshi, Yogeh V.}, biburl = {https://www.bibsonomy.org/bibtex/2414a9979480b6088dc4af2a0ba531e60/tfalk}, date = {(2007)}, description = {Faculty - The Wharton School of the University of Pennsylvania}, interhash = {ccef1edc0e0294b8dd1848f408faaee0}, intrahash = {414a9979480b6088dc4af2a0ba531e60}, journal = {Marketing Science}, keywords = {diffusion_innovation imitators influentials}, pages = {400-421}, timestamp = {2009-02-28T21:01:40.000+0100}, title = {New Product Diffusion with Influentials and Imitators}, volume = {26(3)}, year = 2007 }