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Disambiguation of "Pauwels, Koen"

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Social Media Metrics — A Framework and Guidelines for Managing Social Media

, , , , and . Journal of Interactive Marketing, 27 (4): 281 - 298 (2013)Social Media and Marketing.
DOI: 10.1016/j.intmar.2013.09.007

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Koen Vanhaegendoren

Marc Pauwels

Koen Stein

Koen Langendoen

Koen Yskout

 

Other publications of authors with the same name

State Will do., , and . TFP, volume 12222 of Lecture Notes in Computer Science, page 204-225. Springer, (2020)Bidirectional type class instances., , , and . Haskell@ICFP, page 30-43. ACM, (2019)Practice Prize Paper - Marketing's Profit Impact: Quantifying Online and Off-line Funnel Progression., , and . Marketing Science, 30 (4): 604-611 (2011)Handling Local State with Global State., , and . MPC, volume 11825 of Lecture Notes in Computer Science, page 18-44. Springer, (2019)Bidirectional Type Class Instances (Extended Version)., , , and . CoRR, (2019)Social Media Metrics — A Framework and Guidelines for Managing Social Media, , , , and . Journal of Interactive Marketing, 27 (4): 281 - 298 (2013)Social Media and Marketing.Practice Prize Report: The 2020 and 2022 ISMS Gary Lilien Practice Prize Competition., and . Mark. Sci., 42 (1): 6-10 (January 2023)Multi-channel management workshop., , , , and . DG.O, volume 289 of ACM International Conference Proceeding Series, page 458. Digital Government Research Center, (2008)Do Promotions Benefit Manufacturers, Retailers, or Both?, , , and . Manag. Sci., 50 (5): 617-629 (2004)Consumer Attitude Metrics for Guiding Marketing Mix Decisions., , , , and . Mark. Sci., 33 (4): 534-550 (2014)