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A Comparison of Algorithms for TV Ad Targeting.

, and . ICDM Workshops, page 296-305. IEEE Computer Society, (2014)

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Can Television Advertising Impact Be Measured on the Web? Web Spike Response as a Possible Conversion Tracking System for Television., , , , , , , , and . ADKDD@KDD, page 7:1-7:9. ACM, (2014)Targeting Television Audiences Using Demographic Similarity., , , , , and . ICDM Workshops, page 1391-1399. IEEE Computer Society, (2010)Demand Finder: Set Top Box Television Ad Targeting Using a Novel Interactive Data Visualization System., , , , , and . ICDM Workshops, page 1085-1088. IEEE Computer Society, (2013)Attribution of Conversion Events to Multi-channel Media., , , , and . ICDM, page 881-886. IEEE Computer Society, (2010)A Comparison of Algorithms for TV Ad Targeting., and . ICDM Workshops, page 296-305. IEEE Computer Society, (2014)Real-Time Television ROI Tracking Using Mirrored Experimental Designs., , and . PAKDD Workshops, volume 7867 of Lecture Notes in Computer Science, page 95-108. Springer, (2013)Tectonic Shifts in Television Advertising., , and . ICDM Workshops, page 916. IEEE Computer Society, (2012)A High-Dimensional Set Top Box Ad Targeting Algorithm Including Experimental Comparisons to Traditional TV Algorithms., , and . ICDM, page 370-378. IEEE Computer Society, (2013)