%0 Journal Article %1 journals/eor/SymitsiMM22 %A Symitsi, Efthymia %A Markellos, Raphael N. %A Mantrala, Murali K. %D 2022 %J Eur. J. Oper. Res. %K dblp %N 2 %P 767-778 %T Keyword portfolio optimization in paid search advertising. %U http://dblp.uni-trier.de/db/journals/eor/eor303.html#SymitsiMM22 %V 303

@article{journals/eor/SymitsiMM22, added-at = {2022-07-27T00:00:00.000+0200}, author = {Symitsi, Efthymia and Markellos, Raphael N. and Mantrala, Murali K.}, biburl = {https://www.bibsonomy.org/bibtex/2d2345819d36675ab1921598b5cf8c888/dblp}, ee = {https://doi.org/10.1016/j.ejor.2022.03.006}, interhash = {50270dcdf0a6793208302e4eb76b7b5c}, intrahash = {d2345819d36675ab1921598b5cf8c888}, journal = {Eur. J. Oper. Res.}, keywords = {dblp}, number = 2, pages = {767-778}, timestamp = {2024-04-09T01:12:27.000+0200}, title = {Keyword portfolio optimization in paid search advertising.}, url = {http://dblp.uni-trier.de/db/journals/eor/eor303.html#SymitsiMM22}, volume = 303, year = 2022 }