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%0 Book
%1 GVK193968754
%A Mülder, Wilhelm
%A Weis, Hans Christian
%B Modernes Marketing für Studium und Praxis
%C Ludwigshafen (Rhein)
%D 1996
%I Kiehl
%K Computerunterstütztes_Verfahren Marketing
%T Computerintegriertes Marketing
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+193968754&sourceid=fbw_bibsonomy
%@ 3470475512
@book{GVK193968754,
added-at = {2009-08-21T10:31:17.000+0200},
address = {Ludwigshafen (Rhein)},
author = {Mülder, {Wilhelm} and Weis, {Hans Christian}},
biburl = {https://www.bibsonomy.org/bibtex/2c10393a40c360bc7801b4d05020a6f86/fbw_hannover},
interhash = {538ec5921b6cb0ec2740a09bca453688},
intrahash = {c10393a40c360bc7801b4d05020a6f86},
isbn = {3470475512},
keywords = {Computerunterstütztes_Verfahren Marketing},
pagetotal = {494},
ppn_gvk = {193968754},
publisher = {Kiehl},
series = {Modernes Marketing für Studium und Praxis},
timestamp = {2009-08-21T10:32:08.000+0200},
title = {Computerintegriertes Marketing},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+193968754&sourceid=fbw_bibsonomy},
year = 1996
}