%0 Journal Article %1 journals/ijecommerce/SchlerethBST13 %A Schlereth, Christian %A Barrot, Christian %A Skiera, Bernd %A Takac, Carsten %D 2013 %J Int. J. Electron. Commer. %K dblp %N 1 %P 45-72 %T Optimal Product-Sampling Strategies in Social Networks: How Many and Whom to Target? %U http://dblp.uni-trier.de/db/journals/ijecommerce/ijecommerce18.html#SchlerethBST13 %V 18

@article{journals/ijecommerce/SchlerethBST13, added-at = {2020-03-13T00:00:00.000+0100}, author = {Schlereth, Christian and Barrot, Christian and Skiera, Bernd and Takac, Carsten}, biburl = {https://www.bibsonomy.org/bibtex/21fefebd91aae9478266479bef6e10852/dblp}, ee = {https://doi.org/10.2753/JEC1086-4415180102}, interhash = {b1555661d69759ece36a3833685f00d6}, intrahash = {1fefebd91aae9478266479bef6e10852}, journal = {Int. J. Electron. Commer.}, keywords = {dblp}, number = 1, pages = {45-72}, timestamp = {2020-03-14T11:58:20.000+0100}, title = {Optimal Product-Sampling Strategies in Social Networks: How Many and Whom to Target?}, url = {http://dblp.uni-trier.de/db/journals/ijecommerce/ijecommerce18.html#SchlerethBST13}, volume = 18, year = 2013 }