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%0 Journal Article
%1 journals/mansci/XuDW14
%A Xu, Lizhen
%A Duan, Jason A.
%A Whinston, Andrew B.
%D 2014
%J Manag. Sci.
%K dblp
%N 6
%P 1392-1412
%T Path to Purchase: A Mutually Exciting Point Process Model for Online Advertising and Conversion.
%U http://dblp.uni-trier.de/db/journals/mansci/mansci60.html#XuDW14
%V 60
@article{journals/mansci/XuDW14,
added-at = {2020-06-30T00:00:00.000+0200},
author = {Xu, Lizhen and Duan, Jason A. and Whinston, Andrew B.},
biburl = {https://www.bibsonomy.org/bibtex/28c86bdc79a74979ec674a8038730f3fe/dblp},
ee = {https://doi.org/10.1287/mnsc.2014.1952},
interhash = {c24c4074d12035f7c25501fca967947c},
intrahash = {8c86bdc79a74979ec674a8038730f3fe},
journal = {Manag. Sci.},
keywords = {dblp},
number = 6,
pages = {1392-1412},
timestamp = {2020-07-01T11:39:09.000+0200},
title = {Path to Purchase: A Mutually Exciting Point Process Model for Online Advertising and Conversion.},
url = {http://dblp.uni-trier.de/db/journals/mansci/mansci60.html#XuDW14},
volume = 60,
year = 2014
}