%0 Journal Article %1 journals/mansci/AndersonP13 %A Anderson, Simon P. %A de Palma, André %D 2013 %J Manag. Sci. %K dblp %N 7 %P 1545-1556 %T Shouting to Be Heard in Advertising. %U http://dblp.uni-trier.de/db/journals/mansci/mansci59.html#AndersonP13 %V 59

@article{journals/mansci/AndersonP13, added-at = {2020-10-26T00:00:00.000+0100}, author = {Anderson, Simon P. and de Palma, André}, biburl = {https://www.bibsonomy.org/bibtex/257acdbb3c7b9613c83e69c10704f9073/dblp}, ee = {https://doi.org/10.1287/mnsc.1120.1682}, interhash = {ccc08d5800a653cf73876c9249669c81}, intrahash = {57acdbb3c7b9613c83e69c10704f9073}, journal = {Manag. Sci.}, keywords = {dblp}, number = 7, pages = {1545-1556}, timestamp = {2020-10-27T11:35:14.000+0100}, title = {Shouting to Be Heard in Advertising.}, url = {http://dblp.uni-trier.de/db/journals/mansci/mansci59.html#AndersonP13}, volume = 59, year = 2013 }