%0 Book %1 GVK021861935 %A Dawson, John A. %C London %D 1979 %I Croom Helm %K Marketing %T The marketing environment %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021861935&sourceid=fbw_bibsonomy %@ 0856645133

@book{GVK021861935, added-at = {2009-08-21T09:46:50.000+0200}, address = {London}, author = {Dawson, {John A.}}, biburl = {https://www.bibsonomy.org/bibtex/292ae6b2978a80de51451b69cc9b30d52/fbw_hannover}, interhash = {1f12dc2c8cb397185e67509d40055ead}, intrahash = {92ae6b2978a80de51451b69cc9b30d52}, isbn = {0856645133}, keywords = {Marketing}, pagetotal = {379}, ppn_gvk = {021861935}, publisher = {Croom Helm}, timestamp = {2009-08-21T09:47:49.000+0200}, title = {The marketing environment}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021861935&sourceid=fbw_bibsonomy}, year = 1979 }