%0 Book %1 GVK268050023 %A Usunier, Jean-Claude %C Harlow u.a. %D 2000 %I Prentice Hall %K Betriebssoziologie Cross-cultural_studies Export_marketing Exportmarketing Internationales_Marketing Kulturkontakt Marketing Multinationales_Unternehmen Social_aspects %T Marketing across cultures %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+268050023&sourceid=fbw_bibsonomy %7 3. ed %@ 0130106682

@book{GVK268050023, added-at = {2009-08-21T11:04:17.000+0200}, address = {Harlow [u.a.]}, author = {Usunier, {Jean-Claude}}, biburl = {https://www.bibsonomy.org/bibtex/27ede9f1b9b0b1703d94c2a5ffdd2e236/fbw_hannover}, edition = {3. ed}, interhash = {1f80fdbde841229f18cb8ce0f9142002}, intrahash = {7ede9f1b9b0b1703d94c2a5ffdd2e236}, isbn = {0130106682}, keywords = {Betriebssoziologie Cross-cultural_studies Export_marketing Exportmarketing Internationales_Marketing Kulturkontakt Marketing Multinationales_Unternehmen Social_aspects}, pagetotal = {XV, 627}, ppn_gvk = {268050023}, publisher = {Prentice Hall}, timestamp = {2009-08-21T11:20:26.000+0200}, title = {Marketing across cultures}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+268050023&sourceid=fbw_bibsonomy}, year = 2000 }