%0 Book %1 GVK021925402 %A Levy, Sidney J. %A Zaltman, Gerald %B Prentice-Hall Series in Economic Institutions and Social Systems %C Englewood Cliffs, NJ %D 1975 %I Prentice-Hall %K Marketing Sozialer_Wandel %T Marketing, society, and conflict %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021925402&sourceid=fbw_bibsonomy %@ 0135578019

@book{GVK021925402, added-at = {2009-08-21T12:30:14.000+0200}, address = {Englewood Cliffs, NJ}, author = {Levy, {Sidney J.} and Zaltman, {Gerald}}, biburl = {https://www.bibsonomy.org/bibtex/203651d97c10f20aecac63e0f0a206ba2/fbw_hannover}, interhash = {b71f7eb769a30d69d373b3989766dae6}, intrahash = {03651d97c10f20aecac63e0f0a206ba2}, isbn = {0135578019}, keywords = {Marketing Sozialer_Wandel}, pagetotal = {XXIII, 134}, ppn_gvk = {021925402}, publisher = {Prentice-Hall}, series = {Prentice-Hall Series in Economic Institutions and Social Systems}, timestamp = {2009-08-21T12:30:15.000+0200}, title = {Marketing, society, and conflict}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+021925402&sourceid=fbw_bibsonomy}, year = 1975 }