About: Brands and sentiments.
Pretty long paper about brands and advertising in Twitter being analyzed by using sentiments. The graphics are bad. The seem to have done thorough research. Many graphs illustrations and tables, but I am not convinced that this would be a great paper to use in the seminar.
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%0 Journal Article
%1 jansen2009twitter
%A Jansen, B.J.
%A Zhang, M.
%A Sobel, K.
%A Chowdury, A.
%D 2009
%I Wiley Online Library
%J Journal of the American society for information science and technology
%K
%N 11
%P 2169--2188
%T Twitter power: Tweets as electronic word of mouth
%U http://scholar.google.de/scholar.bib?q=info:nxvYO9PCR6oJ:scholar.google.com/&output=citation&hl=de&as_sdt=0,5&ct=citation&cd=7
%V 60
@article{jansen2009twitter,
added-at = {2011-09-22T22:02:43.000+0200},
author = {Jansen, B.J. and Zhang, M. and Sobel, K. and Chowdury, A.},
biburl = {https://www.bibsonomy.org/bibtex/2d4cb9b010fb06c98020259d455af7c71/becker},
interhash = {21fb6502ec3659e855dc4666b9029584},
intrahash = {d4cb9b010fb06c98020259d455af7c71},
journal = {Journal of the American society for information science and technology},
keywords = {},
number = 11,
pages = {2169--2188},
publisher = {Wiley Online Library},
timestamp = {2011-09-22T22:02:43.000+0200},
title = {Twitter power: Tweets as electronic word of mouth},
url = {http://scholar.google.de/scholar.bib?q=info:nxvYO9PCR6oJ:scholar.google.com/&output=citation&hl=de&as_sdt=0,5&ct=citation&cd=7},
volume = 60,
year = 2009
}