%0 Journal Article %1 schroder_convergence_1987 %A Schrøder, Kim C. %D 1987 %J European Journal of Communication %K ang audience-research cultural-studies intellectual internalist katz liebes radway sociology television %N 1 %P 7--31 %R 10.1177/0267323187002001002 %T Convergence of Antagonistic Traditions? The Case of Audience Research %V 2 %X A widespread agreement seems to be emerging within media research that the time has come for media sociology and cultural studies, the two major, traditionally hostile paradigms, to embark on a process of cross-fertilization. This article considers in an historical perspective a number of recent studies of the television audience carried out in this spirit of innovation, and critically evaluates the aims, theories and methods underlying the specific hybrid projects of Katz/Liebes, Radway, and Ang.

@article{schroder_convergence_1987, abstract = {A widespread agreement seems to be emerging within media research that the time has come for media sociology and cultural studies, the two major, traditionally hostile paradigms, to embark on a process of cross-fertilization. This article considers in an historical perspective a number of recent studies of the television audience carried out in this spirit of innovation, and critically evaluates the aims, theories and methods underlying the specific hybrid projects of Katz/Liebes, Radway, and Ang.}, added-at = {2019-08-29T01:56:31.000+0200}, author = {Schr{\o}der, Kim C.}, biburl = {https://www.bibsonomy.org/bibtex/25a44e60bd670c15475d5dc776fd2faae/jpooley}, doi = {10.1177/0267323187002001002}, interhash = {22554e44f40e3a414e1e1a38c98ca8f2}, intrahash = {5a44e60bd670c15475d5dc776fd2faae}, issn = {1460-3705}, journal = {European Journal of Communication}, keywords = {ang audience-research cultural-studies intellectual internalist katz liebes radway sociology television}, number = 1, pages = {7--31}, timestamp = {2019-08-29T01:56:31.000+0200}, title = {Convergence of {{Antagonistic Traditions}}? {{The Case}} of {{Audience Research}}}, volume = 2, year = 1987 }