%0 Book %1 GVK518928152 %C Wiesbaden %D 2008 %E Herrmann, Andreas %I Gabler %K Marketing Marktforschung %T Handbuch Marktforschung %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+518928152&sourceid=fbw_bibsonomy %7 3., vollst. überarb. und erw. Aufl. %@ 978-3-8349-0342-6

@book{GVK518928152, added-at = {2009-08-21T12:22:28.000+0200}, address = {Wiesbaden}, biburl = {https://www.bibsonomy.org/bibtex/2e21d305fb5fcd7a542171f68a4bffd57/fbw_hannover}, edition = {3., vollst. überarb. und erw. Aufl.}, editor = {Herrmann, {Andreas}}, interhash = {8babf4c9a72cda31366b75e449ed6d12}, intrahash = {e21d305fb5fcd7a542171f68a4bffd57}, isbn = {978-3-8349-0342-6}, keywords = {Marketing Marktforschung}, pagetotal = {XVII, 1206}, ppn_gvk = {518928152}, publisher = {Gabler}, subtitle = {Methoden, Anwendungen, Praxisbeispiele}, timestamp = {2009-08-21T12:22:38.000+0200}, title = {Handbuch Marktforschung}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+518928152&sourceid=fbw_bibsonomy}, year = 2008 }