%0 Book %1 decidingfactor %A Rosenberger, Larry E. %A Nash, John %A Graham, Ann %B The Deciding Factor: The Power of Analytics to Make Every Decision a Winner %D 2009 %I Wiley %K EDM analytics decision enterprise management %T The Deciding Factor: The Power of Analytics to Make Every Decision a Winner %U http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470398191,descCd-tableOfContents.html

@book{decidingfactor, added-at = {2009-03-12T13:07:23.000+0100}, author = {Rosenberger, Larry E. and Nash, John and Graham, Ann}, biburl = {https://www.bibsonomy.org/bibtex/2f1852c746e5dca3bd1947b96b970ae88/cschie}, booktitle = {The Deciding Factor: The Power of Analytics to Make Every Decision a Winner}, description = {1. From Intuition to Algorithms: A Brief History of Using Analytics to Make Better Decisions. 2. How Analytics Makes Customer Relationships More Valuable: The Netflix, Best Buy, Tesco, and Harrah’s Experience. 3. Co-Creation and Decision Management: How Consumers and Companies Share Data to Create Value. 4. The Disciplines of Decision Leaders: The Math, Mind-Set, and Technology for Managing Decisions. 5. The New Knowledge Workers: Defining the Talent Mix for Success with Analytics. 6. Demystifying Decision Management: A Primer on Various Analytic Tools and Techniques. 7. The Future of Decision Management: Using Differentiated Decisions to Gain Competitive Advantage. Notes. Appendix A: Fair Isaac’s Decision Management Project Methodology. Appendix B: Glossary. Acknowledgments. The Authors. Index.}, interhash = {95da79e0cf7906c6cac37456724a5011}, intrahash = {f1852c746e5dca3bd1947b96b970ae88}, keywords = {EDM analytics decision enterprise management}, publisher = {Wiley}, timestamp = {2009-03-12T13:07:23.000+0100}, title = {The Deciding Factor: The Power of Analytics to Make Every Decision a Winner}, url = {http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470398191,descCd-tableOfContents.html}, year = 2009 }