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%0 Book
%1 GVK385128037
%A Bode, Matthias
%B Markt und Konsum
%C Frankfurt am Main u.a.
%D 2004
%I Lang
%K Marketing Musik Musiksoziologie Semiotik Werbemittelforschung
%N 15
%T Musik in der Werbemittelforschung unter besonderer Berücksichtigung interpretativer Verfahren
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+385128037&sourceid=fbw_bibsonomy
%@ 363152241X
@book{GVK385128037,
added-at = {2009-08-21T12:16:51.000+0200},
address = {Frankfurt am Main [u.a.]},
author = {Bode, {Matthias}},
biburl = {https://www.bibsonomy.org/bibtex/2fecb25f78ac40074694ad1483a9729a7/fbw_hannover},
interhash = {5cb52caf0e4d8c14726500d3a178b545},
intrahash = {fecb25f78ac40074694ad1483a9729a7},
isbn = {363152241X},
keywords = {Marketing Musik Musiksoziologie Semiotik Werbemittelforschung},
number = 15,
pagetotal = {506},
ppn_gvk = {385128037},
publisher = {Lang},
series = {Markt und Konsum},
timestamp = {2009-08-21T12:17:28.000+0200},
title = {Musik in der Werbemittelforschung unter besonderer Berücksichtigung interpretativer Verfahren},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+385128037&sourceid=fbw_bibsonomy},
year = 2004
}