Meta data
- BibTeX key
- GVK360916635
- entry type
- book
- address
- Berlin u.a.: Springer
- year
- 2003
- isbn
- 3540002855
- subtitle
- strategies for closer customer relationships
- pagetotal
- VI, 151
- ppn_gvk
- 360916635
- url
- http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+360916635&sourceid=fbw_bibsonomy
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- please select -%0 Book
%1 GVK360916635
%A Corbae, Gerald
%A Jensen, Jacob B.
%A Schneider, Dirk
%C Berlin u.a.: Springer
%D 2003
%K Customer_relations Marketing Strategisches_Management
%T Marketing 2.0
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+360916635&sourceid=fbw_bibsonomy
%@ 3540002855
@book{GVK360916635,
added-at = {2009-08-21T12:15:08.000+0200},
address = {Berlin [u.a.]: Springer},
author = {Corbae, {Gerald} and Jensen, {Jacob B.} and Schneider, {Dirk}},
biburl = {https://www.bibsonomy.org/bibtex/26c7e354830a6e6b622b9863b287753d0/fbw_hannover},
interhash = {61dfe1d0d6f08426bc749ab0a164394d},
intrahash = {6c7e354830a6e6b622b9863b287753d0},
isbn = {3540002855},
keywords = {Customer_relations Marketing Strategisches_Management},
pagetotal = {VI, 151},
ppn_gvk = {360916635},
subtitle = {strategies for closer customer relationships},
timestamp = {2009-08-21T12:15:10.000+0200},
title = {Marketing 2.0},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+360916635&sourceid=fbw_bibsonomy},
year = 2003
}