%0 Book %1 GVK271525746 %A Fisk, George %C New York, NY u.a. %D 1969 %I Harper & Row u.a. %K Marketing %T Marketing systems %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+271525746&sourceid=fbw_bibsonomy %7 2. print

@book{GVK271525746, added-at = {2009-08-21T12:35:36.000+0200}, address = {New York, NY [u.a.]}, author = {Fisk, {George}}, biburl = {https://www.bibsonomy.org/bibtex/20d1f12dbc78d9f55bc6e969a1a61854e/fbw_hannover}, edition = {2. print}, interhash = {8d343f01a1e1522e34eb9763441952dc}, intrahash = {0d1f12dbc78d9f55bc6e969a1a61854e}, keywords = {Marketing}, pagetotal = {XVIII, 797}, ppn_gvk = {271525746}, publisher = {Harper & Row [u.a.]}, subtitle = {an introductory analysis}, timestamp = {2009-08-21T12:35:42.000+0200}, title = {Marketing systems}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+271525746&sourceid=fbw_bibsonomy}, year = 1969 }